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INSURANCE CARRIER

Openly Insurance Review

Broader Homeowners Coverage Backed by Berkshire Hathaway

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RATINGS & OVERVIEW

How This Carrier Rates

AM Best

A Exceptional (Berkshire Hathaway)

JD Power Personal

Newer digital-first carrier, not included in the 2025 primary customer satisfaction studies.

JD Power Commercial

NAIC Complaint Index

Newer carrier. Available data tracks well below the industry average.

Openly is a managing general agent backed by Berkshire Hathaway and rated A Exceptional. They write HO-5 form homeowners coverage exclusively for higher-value homes, providing open-perils protection on both the dwelling and personal property. Openly is available only through independent agents and is a strong fit for Johns Creek, Alpharetta, and Milton homes over $400,000.

WHY CHOOSE THEM

What This Carrier Does Well

Strength 1

HO-5 open perils coverage on both dwelling and contents as the default, not an upgrade, meaning fewer exclusions than standard HO-3 policies.

Strength 2

Extended replacement cost coverage included by default, protecting against rebuild cost increases after a major loss event.

Strength 3

Backed by Berkshire Hathaway, one of the highest-rated reinsurers in the world.

LIMITATIONS TO KNOW

Where They Fall Short

Weakness 1

Only writes homeowners insurance, so clients who want to bundle home and auto must use two different carriers.

Weakness 2

Not yet in the J.D. Power satisfaction study, so independent claims satisfaction data is limited.

Weakness 3

Newer carrier without the decades-long claims record of Travelers or Nationwide; long-term pricing stability and claims behavior over multiple storm cycles is still developing.

Best Fit For

Homeowners with high-value or newer properties who want broad coverage with fewer exclusions, clients looking for a modern policy that includes extended replacement cost by default.

Not A Good Fit For

Older homes, properties with wood or aging roofs, recent claims, or any risk outside preferred criteria. Openly's underwriting is intentionally narrow and non-renewals happen quickly when homes age into risk.

APPETITE & COVERAGE

What They Write

Coverage Types

Homeowners (HO-3 and HO-5), Scheduled Personal Property

Best Pricing For

Openly is highly competitive for homes between $400,000 and $1.5M with newer roofs and no recent claims. Their pricing model rewards well-maintained, higher-value properties in preferred suburban zip codes like Johns Creek, Alpharetta, and Suwanee.

Admitted Status

Admitted in Georgia. Licensed and regulated by the Georgia Department of Insurance. Policies are backed by state guaranty fund protections up to applicable limits.

CLAIMS & PRICING

What to Expect

Claims Experience

Openly's NAIC complaint index of 0.31 is excellent for a homeowners-only carrier, reflecting their focused approach to a single product line. Because they only write homeowners, their claims organization is purpose-built for property claims rather than split across auto, commercial, and specialty lines. Clients report faster resolution on clear-cut losses. The digital claims interface works well for straightforward events. Large structural losses on high-value homes receive more thorough review, which is standard at any carrier.

Pricing Context

Openly is priced toward the upper end of the market for homeowners, which reflects their broader coverage terms. A client comparing Openly to standard HO-3 carriers on premium alone will often see Openly at a higher price, but the comparison should account for the HO-5 open-perils coverage on both dwelling and contents that Openly includes by default. For higher-value homes where coverage gaps matter more than premium, Openly often represents good value.

vs Competitors

Against Travelers for homeowners: Openly typically offers broader default coverage terms (HO-5 vs HO-3). Against Nationwide: Openly focuses exclusively on homeowners and does it with more modern policy language. Against Hippo: both are newer tech-forward carriers, Openly focuses on coverage breadth, Hippo focuses on smart home prevention. Against standard carriers generally: Openly is the choice when coverage quality matters more than finding the lowest premium.

File a Claim

Call to report a claim:

Phone unavailable

STATE AVAILABILITY

Where They Write

States Available

Available in most states including Georgia

Personal Lines States

Available in most states. Confirm Georgia availability at binding.

Commercial Lines States

Do We Work With Them?

Yes, available in Georgia

Openly has strong appetite for higher-value Georgia homes over $400K in value. Johns Creek, Alpharetta, and Milton are ideal markets. Not suitable for older homes or prior claims.

Common questions

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